Technology and Virtual Reality in post-COVID-19 industry: new VR products and solutions
Because of COVID-19, many of us have had to adapt and work from home: the answer lies in technological tools and Virtual Reality.
We have spent a few weeks in lockdown because of COVID-19, during which many of us have had to adapt to the circumstances and start working from home. For many people, this is nothing new; or if it is, they have already adapted and do their work at home as normal. But for others, remote working is still a complete unknown: Can all companies work remotely? And what happens when we need to present a physical product to our customers? The best answer lies in technological tools and other VR solutions.
In this case, we believe that Virtual Reality and Augmented Reality can be extremely useful for moving away from always working in person. Not only during this lockdown: also once the pandemic has passed, the companies that have best adapted to using new technologies will be the ones with a greater business advantage over the competition in their industry.
Today in particular, we want to highlight how these VR and AR solutions can help industry, one of the sectors where physical spaces and in-person visits are most necessary to manufacture and sell their products.
VR and AR solutions so that industry can work remotely
At INVELON we have a long track record applying VR and AR solutions in industrial companies, and we know how important it is for this sector to attend trade fairs and events. At these, companies present their products and offer potential customers the chance to try out and choose between the different options in their catalogue.
According to the information we have today, it is expected that the way companies and customers communicate is going to change as a result of this pandemic: businesses have closed the doors of their premises to the rest of the public, and even trade fairs and events may be cancelled for a long time. Should we therefore forget about commercial visits? How can a company present its products to potential customers without them being able to see them physically? In this case, industry also has an opportunity to keep boosting its sales without being physically in a specific place.
Virtual Reality and Augmented Reality can be the most suitable alternative in this respect. The VR and AR solutions and other immersive technologies we offer at INVEON can help industry keep optimising its sales, working differently but without losing the effectiveness achieved so far.
Discover the VR and AR solutions for industry that we offer at Invelon
To respond to the needs of industry, at INVELON we have high-potential technologies that can be a very good alternative to in-person visits. In this case, visual impact can be the best solution for selling remotely while still offering all the advantages of an in-person visit. Here are the ones we believe are best suited to this purpose.
1. VR Showroom: Virtual Reality becomes an exhibition room for your products
This is one of our most powerful VR solutions for most companies, and we offer it free of charge for a period of 15 days through the Try&Buy initiative. VR Showroom consists of creating a 100% virtual and immersive space where the user can interact with the product on display.
An innovative model to surprise customers, who can customise the products and the virtual space while experimenting with the possible workings of the machinery or product we are showing.
2. AR Catalogue: Augmented Reality to give a new dimension to your product catalogue
AR Catalogue is an Augmented Reality solution that lets you place objects from our virtual catalogue in a physical location. This way, customers can see first-hand how the product will look once placed in a real space, as well as configure it to their taste and instantly using their smartphone or tablet.
This is a very practical AR solution in cases where we have a product with several models, since customers can choose from all the available options until they find the model that best suits their needs.
3. 360º Tour: The solution for presenting your premises from every perspective
Can you imagine being able to show your customers your company's premises in full, without them having to be there physically? Now you can do it with the 360º Tour. Using a set of images, we create a complete 360-degree perspective of the place you want, with maximum quality and in a very professional way.
The 360º Tour can be the perfect solution for meeting the need to host visits at the company, show how you usually work and showcase all the machines or products you manufacture. You will get all the advantages of an in-person visit, but in a 100% virtual way.
4. Online 360º product viewer: A complete and realistic view
A solution similar to the 360º Tour, but designed especially for presenting products. With this option, your company can present its products in much more detail, as customers can rotate the product from any angle, zoom in, zoom out, move it as they wish and see even the smallest detail.
This type of 360º viewer is very easy to use, and can be viewed on any digital device, such as a mobile phone or computer. It is ideal for showing different products over the internet, for example on the company website.
5. Product simulations on video: Showing how any machinery works
Sometimes, video can also be a great tool for showing how a product works. In this case, video simulations for presenting a product make it possible to see a specific machine or object in operation, performing whatever action or movement you want.
You only need to have one or more 3D models that you want to use in the video, and we take care of the rest. Without having manufactured the product yet, you will be able to see and check how it works at full performance.
6. Renders for product simulations: A realistic buying experience
The simplest version of video simulation is its static version: with a render or 3D model of a product yet to be manufactured, we produce a completely realistic image so that you can see what the product will look like once its manufacture is complete.
This solution is ideal for adding to virtual catalogues, and very useful for simulating what a product will look like and presenting it without having to manufacture it beforehand, with the cost savings that this entails.
7. Renders Machine: The simple and affordable alternative for product simulations
Finally, we also offer a more affordable alternative, but one that is fully functional and can be used to show a specific product. With the Renders Machine solution, we create a set of digital images of the desired machine or product, from different angles and in different positions.
In this case, and again without needing to have the product manufactured beforehand, customers can check all the possibilities the product offers and gain a more complete understanding of its specific features.
Virtual Reality, Augmented Reality and other technologies to grow your business
As you have seen, there are a great many VR solutions for industry, which can carry out part of its work remotely thanks to all the options shown today. And each of them can bring a wide range of advantages with which to surprise, and convince, potential customers.
At INVELON we are experts in applying Virtual and Augmented Reality solutions in companies that want to benefit from these new technological tools, in order to improve their business's value chain. If you are interested in finding out more, do not hesitate to contact us: whether through immersive technologies or other tools, our team of professionals will find the best option for you and your company. Make the most of the moment because, together, we can turn the current problem into a new opportunity.